Research and development are very difficult to manage, since the defining feature of research is that the researchers do not know in advance exactly how to accomplish the desired result.
As a result, higher R&D spending does not guarantee "more creativity, higher profit or a greater market share".
In general, it has been found that there is a positive relationship between the research and development and firm productivity across all sectors, but that this positive relationship is much stronger in high-tech firms than in low-tech firms.
We are currently facing dramatic economic and market changes surrounding our business enterprises.
In these circumstances, R&D becomes increasing important in order to overcome this unprecedented transition stage and to succeed in expanding globally.
The ability to predict market needs, select and focus on research themes, keep relevant divisions working together as a team, and operate with flexibility and speed is of the highest importance.